Being considerate to every client. Clients include not only those who we're dealing with in business, but also those who we co-work with everyday.
We should pay equal attention to family and work.
Being considerate to every user. Every department should design and provide products and service from the perspectives of internal or external customers.
Being courageous to change the status quo. Creative thinking, analysis, and the attitude of seeking truth from facts are required to continuously achieve customer satisfaction.